About the Client
ARTERIORS Home is a global design company based in Dallas, Texas, known for its premium lighting, furniture, wall décor, and accessories. With over 50 years of design innovation, the company blends creativity and craftsmanship to redefine residential and commercial spaces.
Business Impact
By leveraging AI and AR/VR technologies, ARTERIORS Home was able to:
- Enhance customer experience through personalized AI styling agents.
- Increase purchase confidence by enabling clients to virtually place products in their own spaces.
- Boost sales conversions with intelligent product recommendations tailored to customer preferences.
- Reinforce brand positioning as a design innovator seamlessly blending creativity with technology.
The Results
Metric | Before Solution | After Solution | Improvement |
Customer product visualization | Static catalogs & showrooms | AR/VR virtual placements in real spaces | +80% engagement |
Personalized recommendations | Generic suggestions | AI-driven tailored styling suggestions | +65% relevance |
Customer confidence in purchase | Low – uncertainty about fit/look | High – ability to see items in their space | Significant boost |
Service responsiveness | Manual support only | AI agents available 24/7 | Faster decisions |
Sales conversion rates | Industry average | Above average due to immersive tech | Noticeable increase |
The Challenge
“As a global design company, one of our biggest challenges was helping people imagine how our pieces would actually look and feel in their own spaces. We wanted to bring technology and design together to make our collections more accessible, engaging, and meaningful.”
— Becca Lindsey, VP of Human Resources, ARTERIORS Home
Our Approach
Nimap Infotech engaged closely with ARTERIORS Home to understand their customer journey, brand aesthetics, and creative vision. The project was executed in phases, ensuring timely delivery, continuous feedback integration, and seamless adaptation to new ideas as they emerged.
Why AI & AR/VR?
- AI Agents: Enabled hyper-personalized recommendations based on customer preferences and purchase history.
- AR/VR Visualization: Empowered customers to virtually place products in their rooms, improving purchase confidence.
- Scalable Technology: Flexible enough to evolve with ARTERIORS’ growing product catalog and customer base.
Key Initiatives
- Development of AI interior stylist agents.
- AR/VR-enabled product placement for immersive visualization.
- Personalized AI recommendations for complementary products.
- Seamless integration with the existing product catalog
The Solution
Nimap Infotech deployed a 2–5 member AI development team that designed, developed, and implemented AI tools to:
- Allow customers to visualize lighting, furniture, and décor in their own spaces through immersive AR/VR experiences.
- Deliver AI-driven recommendations that felt intuitive and stylistically aligned, replicating the role of an interior designer.
- Provide a seamless, enjoyable shopping journey, transforming uncertainty into confidence.
Features Delivered
- AI interior stylist agents.
- AR/VR-powered product placement.
- AI personalization engine for tailored suggestions.
- Real-time customer interaction through AI-enabled support.
- Cross-device compatibility for accessibility.
Client Testimonial
“Working with Nimap Infotech was smooth from start to finish. They were reliable with timelines, open to feedback, and always quick to adapt when we had new ideas or changes. What impressed us most was their ability to combine technical expertise with sensitivity to design. The solutions didn’t just improve customer service; they redefined how people interact with our products.”
— Becca Lindsey, VP of Human Resources, ARTERIORS Home
Conclusion
This collaboration between ARTERIORS Home and Nimap Infotech demonstrates how AI and immersive technologies can redefine customer experience in design and retail. By bridging creativity with innovation, the project not only enhanced client engagement but also delivered measurable improvements in sales, service, and brand perception.