SEO has always been an important factor in ranking your website on Search Engine Result Pages. Proper SEO done will always help in boosting the ranks of your organization’s website thus helping you get more traffic and relevant value out of Internet Searches. Among 80% of all internet searches that come are generated from the clicked pages that rank at the highest number possible in SERP pages of search engines. These tools help you to get the best out of your digital marketing efforts. Simply use these tools that we have listed below to get started with your digital marketing efforts.
In this article, we will tell you the best SEO tools that you can use in 2021 for leveraging the power of the Internet and drive traffic to your website. These SEO tools are recommended by many digital marketing specialists who have a profound history for driving the right traffic to websites enabling it to rank higher in Search Engine Result Pages.
Let’s start with the list of tools:
1. AHREFs:
AHREFs is one of the highly recommended tools for SEO analysis and it comes only second to Google when it comes to being the largest website crawlers. Many SEO experts can’t get enough of the famous AHREFs site audit tool as it has proved itself to be the best Website Audit Tool that is around.
This tool is able to highlight which parts of your website require improvement in order to help your website get the best rankings possible from Search Engines. Looking from the competitor analysis perspective, you are easily able to use AHREFs in order to determine your competitor’s backlinks and use them for getting a starting point for your own brand.
You can easily use AHREFs to determine the niche as well as finding the most linked to content that is present within your niche. This tool is well known and famous in the SEO industry to find websites that have backlinked to your competitors but are not backlinked to your website.
AHREFs is famous to maintain the largest database of backlinks and it is proven to be instrumental in getting any website ranked.
AHREFs can help you with coming strategy to make your backlinking possible. You can analyse every backlink that your website or web application has. It has a plethora of different features and functionality that makes your digital marketing efforts a whole lot easier and efficient to use.
2. Google Search Console:
Google Search Console is a freely available tool that is used to set up and configure your website’s indexing properties as well as to monitor your website’s presence in Google SERPs. This tool is offered freely to everyone and anyone with little knowledge can use it.
The only thing that you need to do is to add some code to your website or going through Google Analytics and submit your sitemap for indexing. You are able to control what gets indexed and how your entire website is represented with this account. As a prolific SEO checker tool, you can understand how Google and its users will view your website and allow you to optimize for better performance in Google Search Results.
Google search console can help you to index and track the status of backlinking that exists on your website. Google also helps you to solve any kind of administrative errors and issues that might exist on your website.
3. SEMRush:
Marketing SEO tools such as SEMRush always tends to be a favorite in the SEO community. Experts love the fact that you can easily access your rankings as well as make changes to it and also discover newer ranking opportunities.
One of the excellent and most popular SEO features that this tool provides to users is the Domain VS Domain Analysis that allows you to easily compare your website with your competitors. If you are looking for a tool that allows you to easily generate analytics reports that can help you to better understand your websites search data, traffic as well as your competitors and you can also compare keywords and domains. This tool provides an on pages SEO checker that allows you to easily monitor your rankings as well as enables you to find recommendations on how you can improve your website’s performance.
SEMRush can help you to manage and execute your backlinking strategy. You can also check the page authority and domain authority for every backlink existing on your website.
4. KWFinder:
This is an SEO Keyword finder tool that allows you to find long-tail relevant keywords that have less competition and are much easier to rank for in terms of SEO. Experts are well known to use this tool to find the best keywords as well as run analysis reports on backlinks and SERPs.
This rank tracker tool helps you to easily find and determine your rank and track your improvement based on one key metric. If you’re not satisfied with the keywords, you can easily get a huge ton of keyword ideas that can help you to rank your website higher.
5. MOZ
SEO software MOZ has kept popping up as one of the best SEO tools that many experts recommend to use. There are many who rave about how Moz keeps itself up to date despite Google’s regular algorithm changes. The community that MOZ has been able to build itself over the years has proven to be very effective. The chat portal provided by MOZ always proves to given an insightful response to every question that is asked by its users.
Moz is a powerhouse. You can get many insights into how your website’s performance is and how you can improve it further. Moz also provides a free toolbar that you can download and use for free and this allows you to see your store’s metrics while you are browsing any page.
It has a great community of users that you can use to facilitate and exchange technical knowledge and know-how.
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6. UberSuggest:
Ubersuggest is a tool that is developed by Niel Patel. This is a keyword finder tool that helps you to identify relevant and catchy keywords and also the search intent behind them by displaying the top ranking SERPs for them. You can find short as well as long-tail phrases, you can find the right terms that you can use for your website as well as get hundreds of suggestions from this free keyword tool.
This tool is great for both organic as well as paid search, this tool helps to determine whether a keyword is worth targeting and how competitive it is.
7. Answer the Public:
Free SEO tools like Answer the Public helps you to find topics that you can easily write about for your blog or e-commerce website. This tool is great for finding featured snippet opportunities.
You can use this free tool to find out and create content around keywords like fitness, yoga, running, Crossfit, exercise as well as the entire spectrum.
8. SpyFu:
SpyFu also has a free and a premium version. Using SpyFu you can easily view the number of times a keyword gets searched for each month while being able to easily determine the difficulty for ranking that particular keyword.
You can easily search for your competitors, or your own website in order to see how many organic keywords they have, how many monthly clicks that they get as well as who are their competitors are both paid and organic.
9. Woorank:
As a top SEO analysis tool, Woorank offers both premium as well as free services, in order to track and report on your marketing data. You can plug in your competitors as well as discover which keywords they are targeting so that you can overlap with theirs.
Try the reporting feature on how the keywords perform over time to really understand your industry and optimize for the users in the best possible way. It can be used to understand the things that are lacking for your website from both the technical and content perspective.
10. Majestic:
Majestic is one of the best marketing tools that you can use for SEO purposes according to experts. It provides countless new features like the Majestic Million which lets you see the rankings of top million websites.
The website explorer allows you to see the general overview of your online store as well as the number of backlinks you have. It also works as a keyword tool allowing you to find the best keywords that you can rank for while having features geared to site comparison and tracking your rank.
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Conclusion: So we have listed down the 10 best SEO tools that you need to use in 2021. We hope that you liked this article and have found it informative. These search engine optimization tools prove to be effective in many cases to boost your rankings forward and help gain internet traffic that is relevant to your niche. If you are looking for digital marketing services then simply contact us at enquiry@nimapinfotech.com.
