How to Prepare for the SaaS Product Pre-launch?
Identify your software's target audience, understand its use cases, and research competitors to leverage distinctive features that set your product apart.
Visit rivals' websites to analyze content, layout, and navigation for insights into their strategies, identifying distinctive goods and services.
Swiftly assess competitors' social media with Hootsuite for content, activity, and audience engagement metrics.
Do market research on how your product or service is different from competitors.
Optimal pricing strategies for introducing a SaaS software product include four key tactics.
Competitor-based pricing sets your product's price relative to rivals, which is vital for new SaaS software.
Penetration pricing briefly cuts product costs to boost demand, with a specified or undisclosed duration.